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LG picks Sabah for second concept store
Published on: Tuesday, February 26, 2019
By: Neil Chan

KOTA KINABALU: Global innovator in technology and manufacturing, LG Electronics Malaysia, together with its partner Cleanpro Laundry Holdings Sdn Bhd Monday launched its second commercial laundry concept store in Asia City, here. 

The first concept store was launched in Nibong Tebal, Penang, last year. 

The ceremony was officiated by Bruce Chang, Vice President, Living Appliance Business-to-business (B2B)/promotion business division for LG Electronics from Seoul, South Korea. 

Showcasing LG’s range of commercial washers and dryers, the commercial laundry concept store is open for interested entrepreneurs and investors who are looking to venture into the laundry business market and set up their own self-service laundry stores. 

The concept store is designed to provide customers business ideas and insights into LG’s Commercial Laundry System, a total laundry solution that comes with complete set-up of LG washer and dryer equipment and end-to-end business support from Cleanpro, a 11-year veteran in the laundry sector. 

Speaking at the event, Kim Kyutae, Managing Director for LG Electronics in Malaysia, said many people know LG for its solid presence in the Business to Consumers (B2C) field, such as home appliance and home entertainment, but LG also serves enterprise customers with its B2B portfolio and aims to support growth of future markets. 

“With the support of Cleanpro and coupled with the success of our previous store, we are confident that our B2B venture will be off to a good start. 

“With this new commercial laundry store, LG Electronics Malaysia is honoured to play its part and contribute to Sabah’s economy and development,” he said. 

The LG Commercial Laundry system provides differentiated values to enterprises and customers that includes product reliability, low maintenance cost as well as energy- and space-saving features. 

The commercial washers provide superior durability and reliability, thanks to the LG lnverter Direct Drive that offers customers quiet and low vibration performance. 

It comes with minimal parts which means customers do not need to worry about repairs. 0n the other hand, the LG commercial dryers incorporate a durable heavy-duty motor that results in better drying performance and increased drying capacity. 

The washers are Energy Star qualified that meets industry standards in energy efficiency, in line with LG’s corporate sustainability strategy to reduce the environmental impact of a product’s development, production, and circulation. 

The stackable design for the washers and dryers allows more customers and machines in limited space, suitable for businesses of all sizes They are available in three main models: Titan C, Giant C+ and Giant C Pro. 

“The LG Electronics Business Solutions Company is one of live companies under LG Electronics, Incorporated. 

“The strength of our B2B focus lies in the market’s potential in creating business opportunities. Customers in need of washers focus on washers only, but B2B customers look at a range of solutions in addition to the products they need. 

“To provide a multitude of solutions, the B2B market involves taking various factors into account, which eventually creates the Opportunity to expand the business further. In the last three years, we have had significant achievements not only in the B2C market, but also in the B2B field. 

“The Business Solutions Company recorded full-year 2018 revenues of USD 2.13 billion with profit of USD 148.8 million,” said Chang. 

LG Electronics Inc. announced record full-year revenues of USD54.4 billion in 2018, exceeding sales of 60 trillion won for the second year in a row. 

The company’s full-year profit of USD2.40 billion increased nearly 10 per cent from 2017, reflecting record profitability from its appliances and home entertainment products. 

The commercial laundry concept store is also open to the residents of Kota Kinabalu who are looking for quick and clean laundry services. The coin-operated self-service store is open 24 hours and fitted with CCTV cameras for customers’ safety. 

In conjunction with the launch, Cleanpro has a special offer for the Kota Kinabalu community until March 25, where they can enjoy RM1 for every wash and, similarly, RM1 for every dry round. 

“Since Cleanpro started its partnership with LG Electronics in 2014, we have set up more than 300 outlets nationwide that uses the LG Commercial Laundry system. Our purchase order of LG commercial washers has grown tremendously as well. 

“It has grown up to 1,000 per cent since we first started. As a result of the huge successes with LG, we expanded our business to Sabah and brought in our offerings to the entrepreneurs and community here,” said Goh Sen Kiat, Chief Executive Officer of Cleanpro Laundry Holdings Sdn Bhd.



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