Domino's Pizza eyes 12pc growth in revenue
Published on: Saturday, March 28, 2015
Kuala Lumpur: Domino's Pizza Malaysia is eyeing a 12 per cent growth in revenue this year, spurred by potential sales following its latest product introduction and lower price strategy under the #PaySameOrLess campaign.General Manager (Operations) Malaysia and Singapore, Shamsul Amree Ab Rahman, said the campaign, initiated to emphasise Domino's' transparency with the GST, would enable customers to view its 'price checker' to compare prices before and after the #PaySameOrLess campaign."The GST will enable us to reduce the cost of production.
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"With lower prices, we strongly believe customers will come back and enjoy the great value offer by Domino's," he told a press conference during a visit by Deputy Finance Minister Datuk Ahmad Maslan to Domino's Pizza outlet in Sri Rampai Friday. Stay up-to-date by following Daily Express’s Telegram channel.
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The event was also attended by Setiawangsa Member of Parliament Datuk Ahmad Fauzi Zahari.Domino's Pizza Malaysia plans to open 25 new outlets this year with a capital expenditure of up to RM700,000 per outlet, and targets to penetrate the Sabah and Sarawak markets next year. – Bernama