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Maybank aims RM120m ASB sales
Published on: Monday, April 22, 2019
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Maybank aims RM120m ASB sales
SUNGAI PETANI: Malayan Banking Bhd (Maybank) aims to increase its Amanah Saham Bumiputera (ASB) investment sales by 15 per cent to RM120 million at the week-long Malaysian Unit Trust Week (MSAM) 2019 here from RM104 million in Batu Pahat last year.

In a statement, Maybank head of community financial services Malaysia Datuk Hamirullah Boorhan said the anticipated increase was based on the continued confidence of customers investing in Amanah Saham Nasional Bhd (ASNB) products.

He said this was also supported by the convenience provided through Maybank’s digital channels which allowed customers to enjoy the benefits in terms of speed with minimum documents required.

Apart from providing visitors the opportunity of investing in ASNB unit trust products, Maybank is also showcasing a range of other savings and financial planning products, including its own unit trusts, isurance and Takaful protection products, will writing, deposit products, as well as providing financial advisory services at the MSAM 2019.

Hamirullah said Maybank expects 1,200 submissions of credit and debit cards, and 300 takaful and insurance policies applications at the event.

“MSAM events serves as an ideal avenue for the public to understand more about saving for the future and the various investment options available in the market.

“Today, with the wide range of products we offered, including those by ASNB, as well as the availability of investing via digital channels, customers can enjoy the benefit of obtaining sufficient information on how to invest smartly based on their risk appetite,” he said.

Hamirullah said in the first three months of this year, the group garnered a total of over RM6.1 billion of ASNB investments and hoped to record over RM25 billion of ASNB investments by year-end.

At the event, Maybank also launched its new online application service for ASB financing which is available via the Maybank App.

He said with this new service, existing customers will be able to apply for ASB financing on-the-go, while for new customers, they can also apply via the App but will firstly need to visit the branch for verification purposes.

In line with its aim on becoming the digital bank of choice, Maybank continues to offer its customers new digital conveniences that will improve the way the customers plan their finances, he said

“The online application service for ASNB unit trusts via the Maybank App provides them the avenue to view and apply for investment products to suit their needs. On top of that, they will now be able to apply online for financing if they wish to increase their investments.

“Our intention is to simplify our customers’ on-boarding process, as well as to enhance their online experience. The new service will also improve the loan processing time and provide faster loan approvals and disbursements,” he added. – Bernama





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