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40pc of 313 Suites' units sold: Alpha Land Managing Director
Published on: Monday, September 19, 2022
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40pc of 313 Suites' units sold: Alpha Land Managing Director
Kota Kinabalu: An upcoming 21-storey complex along Jalan Pintas with semblance to the United States dollar sign gives much room for confidence in serviced apartment investors.

Forty per cent of 313 Suites’ 226 units have already been sold, according to Alpha Land Managing Director, Edwin Fong.

This positive incline, he said, was after a year long survey conducted to better understand the customer’s needs.

It resulted in a striking gold modern design to match the colour of Sabah’s sunset and capable of withstanding at least 30 years of trends.

The entry level unit, a 360 square-foot studio, is maximised to include a dining and living space. Eight floors above are duplexes that go on for another eight to reach the two-storey penthouse.

Edwin said all floors house the same unit types with equality for investors in mind. All homes come with their own private balconies.

Prices meanwhile begin at RM290,000 with the kicker of a non-congested location complete with furniture.

He said cosy minimalism is what people appreciate and thus the units are currently selling themselves.

“We are targeting business travellers who can check-in in a matter of 10 minutes upon touching down at the Kota Kinabalu International Airport.

“They are also able to hold meetings here with office spaces available for rent and indulge at the bistro on the sky deck. A laundromat would also be built in.

“You are not going to get these prices considering the location anywhere else in the market,” he told Daily Express.

He asserted that even without the patronage of China tourists, serviced apartments in the city are in high demand thanks to locals themselves.

“My friend had to book four days in advance because most of the good ones (apartments) were full.

“People prefer serviced apartments over hotels because of the freedom to cook and bring along their pets besides privacy and overall easier rules.

“Construction begins December with a three-year estimated completion date (2026). By then it would be most likely that travel restrictions are reverted to pre pandemic times. We can already foresee the demand,” he added.

Edwin said occupants at the 10th floor would have the unrestricted view of the mountain range and sun setting over the horizon.

“All parking would be at ground level for efficiency. We don’t want guests to take 10 minutes just to reach their doorsteps. This reflects a lack of effort from developers.

“We target a low downtime and are equipping the building with four lifts with an average 45 second wait time,” he said.

Meanwhile project architect Chang Chiew Bong said on top of contemporary design, incorporating elements auspicious to the Chinese was of equal importance.

“From the side, the building takes on an ‘S’ shape and lines come down from another. This signifies wealth in the form of the greenback. The gold colour while matching the beautiful sunset also means prosperity.

“The infinity pool and gym facilities are built on the second floor while the sky deck on the 21st floor is for dining with the breath-taking view of Kota Kinabalu and Penampang all at once,” he said.



Chang said the idea came to him after living for a few months in a compact home in Hong Kong.

“Small is in fact beautiful. My wife and two toddlers at that time had no problems with space because the designs take advantage of every inch,” he said.

Both men were met at day two (Friday) of Shareda’s Property Exhibition (Propex) 2022 held at Sabah International Convention Centre.

Meanwhile, four lucky Facebook users who were given the frivolous task of choosing their favourite 313 Suites house layout, Business, Modern or Natural, through an online poll took home an Apple iPad A13 Bionic, an Apple Watch and two Huawei Watch Band 7s.

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