Proton’s CKD exports to Egypt to contribute RM570 million by 2026, says Miti
Published on: Monday, September 09, 2024
By: Bernama
Proton has exported approximately 3,200 completely built-up units to Egypt, with the Proton Saga being the most popular model. (Bernama pic)
PETALING JAYA: Proton Holdings Bhd’s completely knocked down (CKD) exports to Egypt are estimated to contribute 16,000 units to its total export volume from the fourth quarter of this year to the end of 2026, generating a revenue of RM570 million, said the investment, trade and industry ministry (Miti).
Miti deputy secretary-general (industry) Hanafi Sakri said an additional RM20 million will be generated from spare parts sales to support customer service.
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Aside from the monetary aspect of the trade, the establishment of a CKD plant to assemble Proton vehicles in Egypt will enable the transfer and growth of competencies in areas such as technology, best practices, and expertise in the car automotive sector, he said in his keynote address at the official ceremony of Proton’s first CKD export to Egypt at the Proton Centre of Excellence.
He said the project can also open the door to the formation of potential partnerships between Egyptian companies and Malaysia’s world-class parts suppliers.
“This, in turn, can open the possibility of turning Egypt into a regional assembly hub for Proton to serve the North African market.
It can also present further opportunities for suppliers in Malaysia to grow their export sales, he said.
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Meanwhile, Proton chairman Syed Faisal Albar Syed AR Albar said the export markets remain a crucial pillar for Proton.
For Proton to achieve our ambition of becoming a sizable global market player, we cannot rely solely on the domestic market.
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Therefore, exports are essential, he noted.
Syed Faisal stated that Proton is already present in 20 countries, including markets in Asia, the Middle East, and Africa.
Today’s event is particularly significant for us as, over the past six years, Proton has exported approximately 3,200 completely built-up units to Egypt, with the Proton Saga being the most popular model, he said.
Looking ahead, he said this will contribute to the further development of the Egyptian automotive industry, create jobs, introduce new technologies, and stimulate economic activity that will hopefully benefit both nations.
The regional assembly hub in Egypt will be Proton’s first for left-hand-drive models overseas, and we hope this platform will also enable us to expand further into neighbouring countries, using Egypt as a hub, he added.
Also present at the event was Egypt’s ambassador to Malaysia Ragai Tawfik Said Nasr.
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