Kuala Lumpur: Dentsu Malaysia was crowned “Digital Agency of the Year” at the Malaysian Digital Association’s (MDA’s) D Awards 2025 with an impressive tally of 3 Gold, 6 Silver, and 11 Bronze across 14 categories.
Its CEO Audrey Chong said their amazing sweep of awards is born out of a culture that promotes creativity and acknowledges excellence in innovation.
“We are most honoured to share our accolades with the whole team at dentsu Malaysia, our partners and our ever-supportive clients who have entrusted us to add our brand of magic into their campaigns,” she said.
Dentsu’s Media CEO Bala Pomaleh said he is very delighted with the win.
He said it reflects their continuous effort of Innovating to Impact great results for clients across different categories and platforms—a mantra held strongly by their young and talented team.
“Our focus shall always anchor around creating great experiences through innovation with the aim of adding value to our clients and leaving a positive mark on society,” he said.
D Awards 2025, an annual ceremony celebrating digital innovation in marketing is hosted by the Malaysian Digital Association and sees the participation of 25 digital agencies and publishers across Malaysia.
This year’s awards see agencies battling across 18 campaign and 4 agency categories.
Below is the full list of wins recorded by Dentsu Malaysia:
- Digital Agency of the Year
- Best B2B Marketing Campaign – 1 Bronze
- Best Digital Audio & Podcast Campaign – 1 Gold, 1 Bronze
- Best Digital Customer Acquisition & Loyalty – 1 Gold
- Best e-Commerce Marketing Campaign – 1 Bronze
- Best Influencer Marketing Campaign – 1 Silver
- Best Integrated Marketing Campaign – 1 Bronze
- Best Performance Marketing Campaign – 1 Silver, 1 Bronze
- Best Use of Data – 1 Silver
- Best Use of Digital Sustainable Impact – 1 Bronze
- Best Use of Digital Marketing Innovation – 1 Silver
- Best Use of Display/ Rich Media – 1 Silver, 2 Bronze
- Best Use of DOOH – 1 Gold, 1 Silver, 1 Bronze
- Best Use of OTT/ Connected TV – 1 Bronze
- Best Use of Social Media Platform – 1 Bronze.
Link to view the full list of winners:
https://d-awards.com.my/home/2025-winners/
