BYD enters luxury EV market with SUV priced up to US$200,000
Published on: Friday, December 16, 2022
Published on: Fri, Dec 16, 2022
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Nikkei, FMT
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BYD hopes to widen its customer base with a new luxury EV line. (Reuters)
Chinese electric vehicle giant BYD will launch its new luxury brand Yangwang in the January-March quarter of next year, looking to expand beyond its base of mass-market vehicles.