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KOTA KINABALU: The Malaysian Association of Tour and Travel Agents (MATTA) Sabah Chapter is pleased to host its notable MATTA Fair Sabah 2025, which will feature 130 booths—an increase from 78 booths last year.

Chairman Rocky Kho said the fair aims to promote Sabah’s tourism by offering more local travel options and attractive deals.

The event will be held from May 9 to 11, 2025, at the Sabah International Convention Centre (SICC).

“The three-day event will bring together travel agencies, airlines, and hospitality providers offering tour packages, discounted flights, and hotel deals under one roof,” he said during a press conference at SICC.

MATTA remains committed to boosting both domestic and international tourism, with a focus on promoting Sabah and supporting the industry ahead of Visit Malaysia 2026 as a key strategic partner.