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KOTA KINABALU: SBC Corporation Berhad has launched The Quayside, a significant Jesselton Quay Masterplan waterfront component, to transform the city’s coastline into a vibrant tourism hub.

CEO Datuk Sia Teong Heng said the 400-metre managed walkway will offer alfresco dining, leisure F&B outlets, and heritage-themed attractions.

The Quayside, located beside the Sabah International Convention Centre and international cruise terminal, is expected to become a new social hotspot.

Set for full completion by 2028 alongside the final waterside tower, Q Suites, the 10-acre site will feature weekend markets, art festivals, and local crafts under the theme “New Gaya Street meets Xintiandi.”

SBC sees this development as a key step toward positioning Kota Kinabalu as a leading regional destination for culture, food, and leisure.